With over 20 years of design and marketing experience, Gerri has contributed to the brand building and global marketing initiatives of global technology, biotech and medical diagnostic companies and now serves as Pinnacle’s Vice President for Marketing. She has developed advertising campaigns, marketing collateral, multimedia and architectural design projects for many products. Gerri started as a designer but learned early on that she had a talent, not only for creativity, but for marrying it with the analytical process side of business. Out of this she has developed a specialization in integrated marketing communications and operations.
Gerri studied graphic design at California Institute of the Arts in Valencia, California, and received a BA in psychology from the University of California at Los Angeles and an MBA from San Diego State University.